Politics Insight News Without Politics
Virendra Singh Rawat
Political Commentator
The month old Yogi Adityanath government in Uttar Pradesh is not only assiduously transforming the work culture among policymakers and bureaucrats, but also embracing the flagships themes of Prime Minister Narendra Modi.
These themes viz. cashless economy, cleanliness, modern technology, social media tools etc. have been espoused by Modi, who is also their biggest icon in the country.
Taking cue from Modi, Yogi has asked UP information department to create a robust social media system for propagating state government policies and schemes. The department has been asked to popularise schemes through Facebook, Twitter etc. He said the information was tasked with contributing towards making UP as the most progressive state through speedier dissemination of information.
Yogi has also espoused the objectives of cashless economy and cleanliness drives. He directed the information department to prepare a work plan to apprise people of the life of BJP ideologue Deendayal Upadhyay in his birth centenary year.
However, while social media would be used liberally by departments, the government and police officials had earlier been advised to use social media with caution, especially while expressing personal opinion over controversial and sensitive issues. Even the ruling Bharatiya Janata Party (BJP) ministers and leaders had been advised to exercise restraint lest they embarrass the party and government.
